


Recently, Wu Jiyan, Vice President of the China Commercial Culture Research Association, Chairman of the Chamber & Business Gang Culture Branch, Vice President of the Alumni Association of the School of Marxism at Tsinghua University, Honorary President of the Alumni Association of the College of Information Science and Engineering at Hunan University, and Chairman of the Hunan Merchants Culture Branch, paid another visit to GRAEFF. Dr. Wu Hao, President of GRAEFF, gave him a warm reception. The two sides held in-depth discussions covering the inheritance of the Hunan merchants’ spirit, Hunan merchant culture, artificial intelligence and the sensor industry, and exchanged in-depth views on the high-quality global development paths for tech enterprises run by Hunan merchants in the new era.

As a pioneer of Hunan merchant culture and founder of off-site Hunan merchant chambers across China, Mr. Wu Jiyan has devoted decades to the research of commercial culture and chamber construction. He took the lead in establishing a nationwide cooperation system for Hunan merchants and initiated the Declaration of Hunan Merchants. Committed to passing down the Hunan merchant spirit of forging ahead fearlessly, pursuing pragmatic innovation and bearing devotion to the country, he fuels the transformation and upgrading of the real economy, making him an influential domestic researcher of commercial culture and promoter empowering industrial entities.
A Tsinghua University alumnus with solid theoretical expertise and extensive hands-on experience, he authored the book Talking Business as a Merchant? — Hunan Merchant Culture and Modern Chambers of Commerce. In his early years, he founded China’s first off-site Hunan Chamber of Commerce. He has long organized Hunan merchant selection campaigns and industrial matchmaking events, built communication bridges between governments and Hunan-owned enterprises, and consistently leverages merchant culture to drive the transformation and upgrading of manufacturing enterprises nationwide.


During the discussion, Dr. Wu Hao elaborated on GRAEFF’s corporate philosophy of focusing on precision sensor manufacturing and technology-driven development, and shared the company’s innovative achievements in core technological iteration, product quality improvement and global brand layout. Taking into account the current industry trends of AI-enabled manufacturing and the upgrading of the intelligent sensor sector, the two sides held in-depth discussions and reached consensus on key topics including empowering tech-focused real industries with the spirit of Hunan merchants, integrated innovation of artificial intelligence and sensor technologies, and coordinated development of industrial resources.
Moving forward, GRAEFF will take this in-depth exchange as an opportunity. Rooted in the pioneering and innovative spirit of Hunan merchants, the company will continue to be driven by technological innovation and supported by exquisite craftsmanship. It will keep exploring new development directions for the AI plus intelligent sensor industry, accelerate its global layout, and contribute to the high-quality and innovative development of the whole industry.
About GRAEFF

GRAEFF is a British multinational company specializing in the research, production and sales of pressure sensors, temperature sensors, melt pressure sensors, intelligent sensors, flow sensors, displacement sensors, liquid level sensors, pressure-temperature control instruments, pressure gauges, pressure and temperature calibration systems, as well as automation control systems.

